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Frank Houston Creative
I’m an experienced and award-winning creative with a proven track record for helping solve business problems by creating successful advertising campaigns. I’ve worked as both art director and copywriter on varied accounts from booze to Bentleys. I’ve helped some of the world’s most iconic brands, including American Express, British Airways, BMW, Honda, NSPCC, Rolls Royce, P&G, Nestle, Scottish Courage, Whyte and Mackay and Microsoft amongst many others. Right now I’m searching for the one great idea that everybody’s looking for but nobody has found…yet.
WHSmith TV
WHSmith, Britain’s biggest bookseller, were desperately trying to fight off Amazon and the supermarkets, who were undercutting their prices. Using a simple animated logo device we displayed the books and their prices. Then, using the goodwill of the authors, most of whom were willing to do the voiceover for free, we elevated the spots with some great performances.